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Rebranding Africa for Beauty and Excellence

Posted on February 9, 2012February 15, 2012

 

Source: keza.com via Osayi on Pinterest

I recently discovered the Angazas (and re-discovered KEZA*), and something he said in an interview absolutely stuck out to me. He said he wanted to help “rebrand Africa for beauty and excellence.”

In a world when Africa is synonymous with poverty, tragedy and pain, it is refreshing to realize that there are people out there actually seeing more than just that one single story.

*KEZA is an ethical fashion label. We discover uniquely gifted artisans, expand their design capacity for the western market and connect them to the international luxury fashion industry.

 

 

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